Stories of greatness: Episode 1
“In a recent season while working with an NBA team, I was coaching a player who had just signed a major deal with the team. It was a dream contract. The problem for him and many of us is that this kind of deal can become a distraction. Success can breed fear. Success will always come with new interference points. Thoughts come that can take you out of your game—thoughts like, “now I have to live up to this new expectation,” or “now I have to be perfect all the time to be deserving of this,” or “what if I fail in front of all these people who know about my new contract,” or “I have to be superman now.” The key to winning the inner game when the thought storms rage is to be able to fight off the onslaught with your tangible goal close to mind. We win when our focus is riveted on our specific goal. It is our foundation.
This NBA player found his true north by writing SFT on the toes of each of his game day shoes. Whenever the battle in his mind would flare up he simply looked down and locked in to his goal. His goal was to stay in his process—SEE, FEEL, TRUST. He was able to stay focused and steadfast during the intense 82-game season and help his team receive a playoff birth. His attitude turned from fear to passion. He loved playing again, and his joy for the game returned. It affected everyone around him but most of all it affected his play. He found his rhythm once again.”
- greatness, p. 22-23
Join Dr. Cook in the locker room, behind the bench, and in the boardroom as he shares the hidden principles of greatness. This unique vantage point and the stories that unfold will inspire and equip you on the journey to your dreams. greatness is open to all but only pursued by a few. It is the space beyond success where calling and legacy meet and a noble heart is required.
Get the book for yourself or as a gift and invite your loved ones to discover the space beyond success, the place of their true calling.